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Sales Funnel Theory: Attribution & Funnel Math
Top of Funnel: Organic Search/SEO Marketing
Top of Funnel: Paid Search/PPC/SEM Marketing
Top of Funnel: Paid Social
Top of Funnel: Paid Social Advertising
Top of Funnel: ABM Account-Based Marketing
Top of Funnel: ABM Account-Based Marketing
Middle of Funnel: Website & Conversion Rate Optimization
Middle of Funnel: Secondary Calls to Action
Middle of Funnel: Newsletter Marketing
Bottom of Funnel: Relational/High Dollar Closing
Bottom of Funnel: SaaS Sign-Up
Bottom of Funnel: E-Commerce Checkout
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